However, government stimulus measures, accelerated vaccination campaigns, and shifting consumer behavior toward home cooking and e‑commerce channels helped to stabilize demand by late 2021. As supply chains normalized and production schedules realigned with end‑market needs, feed consumption recovered, and many producers reported record volumes by early 2022. In the medium term, the industry is expected to benefit from continued modernization of feed milling operations—characterized by greater automation, energy‑efficient processes, and digital integration—as well as ongoing research into novel feed ingredients such as single‑cell proteins, insect meals, and algal biomass. Market segmentation by ingredient type indicates that the grains and oilseeds category (dominated by corn and soybean meal) accounts for the lion’s share of feed volume, whereas the additives segment (including amino acids, enzymes, probiotics, and specialty additives) is registering the highest growth rate.
The North America Poultry Feed Market is witnessing steady growth due to the rising demand for high-quality animal protein and the increasing awareness of balanced nutrition in poultry farming. This market encompasses a wide range of feed types, including starters, growers, finishers, and layers, each tailored to meet the nutritional needs of poultry at different life stages. The growing poultry industry, particularly in countries like the United States and Canada, is a key driver for the North America Poultry Feed Market.
One of the major factors fueling the North America Poultry Feed Market is the expansion of broiler production. Broilers require nutrient-dense feed formulations to ensure optimal growth and meat quality, which has led to increasing investments in feed innovation. Moreover, the adoption of precision farming techniques and digital monitoring systems allows producers in the North America Poultry Feed Market to optimize feed usage and improve productivity.
Another important trend influencing the North America Poultry Feed Market is the growing preference for organic and antibiotic-free feed. As consumer awareness about food safety and sustainability increases, poultry farmers are shifting towards more natural feed ingredients. This shift is fostering the development of feed formulations that exclude synthetic additives and focus on probiotics, enzymes, and herbal supplements. Consequently, feed manufacturers in the North America Poultry Feed Market are reformulating their products to meet this demand.
The North America Poultry Feed Market also benefits from advancements in feed processing technologies. Enhanced pelletizing methods, nutrient preservation techniques, and ingredient blending have improved the overall quality and efficiency of poultry feed. As a result, poultry producers can now access feeds that support faster growth, better feed conversion ratios, and improved bird health, thereby boosting the competitiveness of the North America Poultry Feed Market.
Government regulations and safety standards play a crucial role in shaping the North America Poultry Feed Market. Regulatory bodies ensure that feed ingredients meet safety and nutritional requirements, which encourages transparency and trust among stakeholders. These regulations also drive innovation in the North America Poultry Feed Market by compelling companies to invest in research and development to comply with evolving standards.
In terms of segmentation, the North America Poultry Feed Market can be categorized by ingredient type, such as cereals, oilseeds, additives, and animal by-products. Each segment contributes differently to the nutritional profile of poultry feed. Additives like amino acids, vitamins, and minerals are particularly significant in the North America Poultry Feed Market, as they help in enhancing feed efficiency and bird performance.
The North America Poultry Feed Market is also segmented by poultry type, including broilers, layers, turkeys, and others. Broilers dominate the market due to their short production cycle and high demand for poultry meat. However, the demand for layer feed is also rising with increased egg consumption across the region, further supporting the growth of the North America Poultry Feed Market.
In conclusion, the North America Poultry Feed Market continues to evolve with advancements in nutrition, sustainability, and technology. With growing consumer demand for quality poultry products and a focus on animal health, the North America Poultry Feed Market is poised for continued expansion, creating opportunities for innovation and sustainable growth.
North America Poultry Feed Regional Insights
The geographic scope of the North America Poultry Feed refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
𝐓𝐡𝐞 𝐋𝐢𝐬𝐭 𝐨𝐟 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬
ADM
Alltech.
Cargill, Incorporated.
Charoen Pokphand Foods PCL
De Heus Animal Nutrition.
Kent Corporation
Land O’Lakes, Inc.
SHV Holdings
North America Poultry Feed Strategic Insights
Strategic insights for the North America Poultry Feed provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
Market Overview and Dynamics
The poultry feed market in North America is expected to grow from US$ 23,676.04 million in 2021 to US$ 28,270.57 million by 2028; it is estimated to grow at a CAGR of 2.6% from 2021 to 2028. Increasing demand for fortified poultry feed products; poultry feed products are fortified with optimal levels of calcium, phosphorus, minerals, and vitamins. Feed fortification will decrease mortality and increase bone strength. Feed fortification has a positive effect on bone strength which leads to a reduction of bone fractures. Probiotic fortification of a feed helps to improve growth performance, animal immunity, and overall poultry performance. The poultry feed is fortified with synthetic amino acids is to reduce the use of crude protein, such as soybean, meal in poultry diets. In addition to contributing to protein-rich feedstuff substitution, amino acids can also positively impact animal metabolism. There is an increase in interest in such dietary intervention that could address the protein deficit by lowering dependence on soybean. The import of soybean could be significantly reduced through the use of feed-grade amino acids. The fluctuation in soybean prices is also expected to boost the need for feed-grade amino acids in poultry feed. Hence, increasing demand for fortified poultry feed products would emerge as a trend in the North America poultry feed market in the coming years.
Key Market Segments
Based on poultry type, the North America poultry feed market is segmented into broilers, layers, turkeys, and others. In 2020, the broiler segment accounted for the largest revenue share. Based on category, the North America poultry feed market is segmented into organic and conventional. In 2020, the conventional segment accounted for the largest revenue share. Based on form, the North America poultry feed market is segmented into pellets, crumbles, mashed, and others. In 2020, the pellets segment accounted for the largest revenue share.
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