The outdoor power equipment market in North America is expected to grow from US$ 11,222.6 Mn in 2019 to US$ 14,671.3 Mn by the year 2027 at a CAGR of 3.5% during the forecast period.
The high per capita income of people in the region is driving widespread infrastructural constructions and upgrades in North America. Initiatives taken by the government in infrastructural developments are enabling huge volumes of construction activities undertaken mainly in the urban areas of the countries. The growth in the construction industry is primarily driven by continuous investments by the private sector in residential and commercial building projects. Furthermore, the demand for housing construction in the US witnessesโ growth due to increasing immigration in the country. Also, the Canadian government plans to invest US$ 6 billion in its social infrastructure by 2020 to offer affordable housing to both lower and middle-class populations of the country by spending on new housing buildings construction. Therefore, rising urbanization is expected to drive the growth of the construction sector in North America.
The willingness of individuals to have luxurious lifestyle is one of the factors responsible for stimulating the growth of the residential sector. Individual houses with lawn or garden areas in the US play a significant role in bolstering the use of different outdoor power equipment. Need among the Americans to have a lawn is rising owing to the increase in the construction of individual houses. Therefore, increasing construction and growing popularity of DIY is increasing the demand for outdoor equipment market in North America.
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Growth and Trends in the North America Outdoor Power Equipment Market
The North America Outdoor Power Equipment Market is experiencing robust growth, driven by increasing demand from residential, commercial, and municipal sectors. Outdoor power equipment includes a wide range of tools such as lawnmowers, chainsaws, trimmers, blowers, and snow throwers, which are essential for landscaping, gardening, and maintenance of outdoor spaces. As urban green spaces expand and consumer interest in landscaping rises, this market continues to thrive.
One of the primary factors contributing to the growth of the North America Outdoor Power Equipment Market is the increase in residential construction and renovation activities. Homeowners are investing more in the beautification and upkeep of their outdoor areas, leading to a rise in the sales of lawn care and gardening equipment. Additionally, the popularity of do-it-yourself (DIY) gardening and landscaping projects has significantly boosted consumer-level demand.
Another key driver of the North America Outdoor Power Equipment Market is the commercial landscaping industry. As businesses and municipalities place greater emphasis on maintaining attractive public spaces, demand for high-performance and durable power equipment has grown. This includes not only traditional gas-powered machines but also newer electric and battery-powered alternatives that align with environmental regulations and sustainability goals.
Technological advancements are also reshaping the North America Outdoor Power Equipment Market. Manufacturers are focusing on developing innovative features such as smart connectivity, automation, and enhanced battery life. The integration of GPS and IoT-enabled systems in equipment allows for better tracking, usage monitoring, and maintenance alerts, which is especially beneficial for commercial users managing large fleets.
Moreover, environmental concerns and emission regulations are accelerating the shift from gasoline-powered tools to electric and battery-operated equipment. This trend is transforming the landscape of the North America Outdoor Power Equipment Market, with eco-friendly products gaining a larger market share. Consumers are increasingly prioritizing low-noise, low-maintenance, and energy-efficient solutions.
The e-commerce boom has also positively impacted the North America Outdoor Power Equipment Market. Online platforms have made it easier for consumers and businesses to access a wide variety of equipment, compare prices, and read reviews before purchasing. This shift in consumer behavior has encouraged companies to strengthen their digital presence and direct-to-consumer sales channels.
In terms of regional performance, the United States holds a dominant share in the North America Outdoor Power Equipment Market, followed by Canada. The presence of major manufacturers, a high rate of home ownership, and favorable climatic conditions for outdoor activities contribute to this dominance.
Despite its growth, the North America Outdoor Power Equipment Market faces challenges such as fluctuating raw material prices, labor shortages in landscaping services, and supply chain disruptions. However, ongoing innovation and strategic collaborations among key players are expected to offset these hurdles.
In conclusion, the North America Outdoor Power Equipment Market is poised for continued expansion, supported by technological innovation, changing consumer preferences, and increased investment in outdoor spaces. As sustainability becomes a priority, electric and smart outdoor power equipment will lead the next wave of market transformation.
North America Outdoor Power Equipment Strategic Insights
Strategic insights for the North America Outdoor Power Equipment provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
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ANDREAS STIHL AG & Co. KG
Robert Bosch GmbH.
Deere & Company
Honda Motor Co., Ltd.
Husqvarna AB
Techtronic Industries Co. Ltd.
MTD Products Inc.
The Toro Company
Ariens Company
YAMABIKO Corporation
North America Outdoor Power Equipment Regional Insights
The geographic scope of the North America Outdoor Power Equipment refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
The do-it-yourself (DIY) movement has also gained considerable momentum, as homeowners increasingly seek to manage their own outdoor spaces. This shift is partly driven by the availability of user-friendly, battery-operated equipment that requires less expertise to operate. The rise of DIY culture not only promotes self-reliance but also encourages investment in high-quality, personal-use equipment that can offer professional-grade results. Overall, the growth of the construction industryโcoupled with rising urbanization, evolving lifestyle preferences, and the popularity of DIY activitiesโis expected to sustain the expansion of the North America outdoor power equipment market. The market is projected to grow at a healthy compound annual growth rate (CAGR) during the forecast period, supported by these interrelated social and economic factors as well as ongoing technological advancements in equipment design and functionality.
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