The North America hand sanitizer market is accounted to US$ 815.2 Mn in 2018 and is expected to grow at a CAGR of 39.0% during the forecast period 2019 – 2027, to account to US$ 12,433.7 Mn by 2027.
Product Form Industry Insight:
The North America hand sanitizer market is categorized by product forms, including foam, gel, wipes, and spray sanitizers. Among these, gel sanitizers are expected to dominate the market throughout the forecast period. Gel-based hand sanitizers, formulated with effective alcohol concentrations, are highly efficient in eliminating common germs that can cause illnesses. The application process is simple: apply the product to the hands and rub them together, allowing the alcohol to sanitize and evaporate, negating the need for water rinsing—a key advantage over foam sanitizers. Gel sanitizers are utilized in various settings, including hospitals, restaurants, educational institutions, households, shopping malls, and movie theaters. The increasing consumer awareness regarding health and hygiene has significantly propelled the popularity of gel sanitizers. Furthermore, manufacturers are offering these products in compact, portable sizes, enhancing their convenience and driving market growth.
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Application Industry Insight:
The North America hand sanitizer market is further segmented by application, including hospitals, restaurants, educational institutions, households, and other sectors. The hospital segment is projected to maintain its market leadership throughout the forecast period. Hand sanitizers are indispensable in hospitals and clinics worldwide, serving as a critical tool in preventing the spread of infections. These facilities employ specialized hand sanitizer dosing systems, designed to dispense precise quantities of gel or liquid sanitizer with each use. These systems include dosing pumps and dispensers with refill bottles. Dispensers used for surgical hand disinfection often incorporate elbow-controlled mechanisms or infrared sensors to minimize contact, reducing cross-contamination risks. Alcohol-based hand sanitizers are recommended and widely implemented in hospital settings, reinforcing their pivotal role in infection control protocols.
Distribution Channel Industry Insight:
The North America hand sanitizer market is segmented by distribution channel, including supermarkets & hypermarkets, convenience stores, online platforms, and other outlets. The supermarkets and hypermarkets segment is expected to maintain its leadership in the market during the forecast period. These retail giants offer a comprehensive selection of hand sanitizer products, including foam, gel, wipes, and spray sanitizers. These products are strategically organized to maximize customer visibility and attract purchases. These retail formats provide consumers with a wide range of products from various brands, all conveniently located in one place, often at competitive prices compared to other distribution channels. The proximity of similar products enables buyers to easily compare different options before making a purchase. Additionally, these stores frequently introduce new discounts, offers, and brand marketing initiatives to attract consumers, significantly influencing their purchasing decisions for hand sanitizer products.
NORTH AMERICA HAND SANITIZER MARKET SEGMENTATION
North America Hand Sanitizer Market, by Type
- Alcoholic
- Quaternary Ammonia
- Triclosan
North America Hand Sanitizer Market, by Product Form
- Foam Sanitizers
- Gel Sanitizers
- Wipes
- Spray sanitizers
North America Hand Sanitizer Market, by Application
- Hospitals
- Restaurants
- Educational Institutions
- Household
- Others
North America Hand Sanitizer Market, by Distribution Channel
- Supermarkets & Hypermarket
- Convenience Store
- Online
- Others
North America Hand Sanitizer Market, by Company Profiles
- Henkel AG & Company, KGaA
- Unilever
- The Himalaya Drug Company
- 3M
- Godrej Industries Limited
- GOJO Industries
- Reckitt Benckiser Group plc
- Procter & Gamble.
- S.C. Johnson & Son
- Ecolab
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