Eastern Europe Last Mile Delivery Market Trends, Size, Segment and Growth by Forecast to 2030

Eastern Europe Last Mile Delivery Marketsize is expected to reach US$ 5.52 billion by 2031 from US$ 3.09 billion in 2024. The market is estimated to record a CAGR of 8.2% from 2024 to 2031.

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Executive Summary and Eastern Europe Last Mile Delivery Market Analysis:

Eastern Europe includes countries such as Poland, the Czech Republic, Hungary, Romania, and Bulgaria. The last-mile delivery market in Eastern Europe is evolving rapidly, driven by the increasing shift to e-commerce, technological advancements, urbanization, and changing consumer expectations. The region is experiencing significant growth in online retail. As a result, the demand for efficient, cost-effective, and fast delivery solutions at the final leg of the supply chain is intensifying. The last-mile delivery sector plays a crucial role in ensuring consumer satisfaction in an increasingly e-commerce-driven environment, and it is becoming a key focal point for logistics companies operating in the region. With the growing e-commerce industry, there is a rising demand for a faster and more flexible delivery option. Consumers in Eastern Europe, similar to their Western counterparts, are increasingly seeking fast, reliable, and cost-efficient delivery services.

Eastern Europe Last Mile Delivery Market Segmentation Analysis

Key segments that contributed to the derivation of the Last Mile Delivery Market analysis are type and application.

• By type, the Last Mile Delivery Market is segmented into B2B and B2C. The B2C segment held a larger share of the market in 2024.
• In terms of vehicle type, the market is segmented into motorcycle, commercial vehicle, drones, autonomous ground vehicles, and others. The commercial vehicle segment held the largest share of the market in 2024
• By end user, the Last Mile Delivery Market is segmented into groceries, home essentials/houseware & home furnishings, restaurant meals, clothing & apparel, consumer electronics, toys/hobbies/sporting goods, mass merchants, jewellery, specialty, automotive parts & assemblies, and others. The mass merchants segment held a largest share of the market in 2024

Eastern Europe Last Mile Delivery Market Outlook

The rise of next-day, same-day, and even two-hour delivery services is reshaping expectations for the last-mile delivery process.

Companies such as Amazon are influencing consumer behaviour in the region with increasing customer expectations for faster delivery times, flexible delivery windows, and multiple delivery options such as lockers and pickup points. To meet these heightened expectations, logistics companies in Eastern Europe are adopting innovative approaches, such as automated warehouses, smart logistics, and more agile delivery networks. Eastern Europe’s last-mile delivery industry faces a unique set of challenges that are influencing its development, including logistical inefficiencies, varying regulatory frameworks, and infrastructure limitations.

The future of the Eastern European last-mile delivery market looks promising. The region’s growing e-commerce sector, coupled with consumer demand for faster and more flexible delivery options, is expected to drive market growth in the coming years. The ongoing infrastructure development, the adoption of autonomous delivery technologies, and improvements in operational efficiency are anticipated to contribute to enhanced delivery services in the coming years. Technological innovations such as AI-powered route optimization, drones, and delivery lockers are expected to gain prominence in the market during the forecast period. In addition, shift toward sustainable delivery practices is rising, with companies focusing on electric vehicles (EVs) and other eco-friendly solutions to reduce the carbon footprint of last-mile delivery.

Eastern Europe Last Mile Delivery Market Country Insights

Based on Geography, the Eastern Europe Last Mile Delivery Market comprises of Poland, the Czech Republic, Hungary, Romania, and Bulgaria. The Romania held the largest share in 2024.

The last mile delivery market in Romania has witnessed significant development in recent years, driven by the rapid growth of e-commerce, increasing consumer expectations, and advancements in logistics technologies. The rise of e-commerce, especially since the onset of the COVID-19 pandemic, has created a surge in demand for efficient, fast, and reliable last mile delivery services across Romania. Romania’s unique geographical location, strategic position within the European Union, and growing digital economy provide both challenges and opportunities for last mile delivery companies. The market is becoming increasingly competitive, with local and international logistics players investing in infrastructure, technology, and services to meet the evolving demands of Romanian consumers. Romanian consumers, particularly in urban areas such as Bucharest, Cluj-Napoca, and Timisoara, are increasingly expecting faster and more flexible delivery options. The widespread adoption of e-commerce giants such as Amazon, as well as regional players (eMAG and Altex), has raised the bar for delivery expectations. Consumers demand faster delivery times, with many expecting next-day or even same-day deliveries, as well as greater transparency in tracking shipments.

Eastern Europe Last Mile Delivery Market Report Highlights

Eastern Europe Last Mile Delivery Market Company Profiles

Some of the key players operating in the market includes Amazon.com Inc, United Parcel Service Inc, FedEx Corp, Deutsche Post AG, XPO Inc, GEODIS SA, DSV AS, DB Schenker, C H Robinson Worldwide Inc, J B Hunt Transport Services Inc, DHL Group, Japan Post Holdings, S.F. E-Commerce Co., Ltd., EZ LOGISTICS INDIA, and ZeNXL.in among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisition to provide innovative products to their consumers and increase their market share.

Eastern Europe Last Mile Delivery Market Research Methodology:

The following methodology has been followed for the collection and analysis of data presented in this report:

• Secondary Research

The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:

• Company websites, annual reports, financial statements, broker analyses, and investor presentations.
• Industry trade journals and other relevant publications.
• Government documents, statistical databases, and market reports.
• News articles, press releases, and webcasts specific to companies operating in the market.

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Author’s Bio
Akshay
Senior Market Research Expert at Business Market Insights