North America RTLS for Healthcare Market Trends, Size, Segment and Growth by Forecast to 2030

North America RTLS for Healthcare Market Outlook

The North America Real-Time Location Systems (RTLS) market for healthcare was valued at US$ 689.83 million in 2018 and is projected to reach US$ 3,090.08 million by 2027, growing at a compound annual growth rate (CAGR) of 18.9% during the forecast period.

This robust growth is primarily driven by the numerous benefits offered by RTLS technologies and the increasing competitiveness of the market, spurred by the emergence of startups. Across the globe, a growing number of startups are entering the RTLS space, leading to heightened innovation and customization of solutions across various sectors. Between 2014 and 2017, six RTLS-focused startups were established worldwide.

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Notable examples include:

• Pozyx Labs (Belgium, founded in 2015): Offers an ultra-wideband (UWB) RTLS solution capable of delivering highly accurate location and motion data, with sub-meter accuracy of up to 10 cm.
• Sewio Networks (Czech Republic, founded in 2014): Provides comprehensive RTLS hardware and software to generate actionable, precise data that enhances productivity, cost-efficiency, and workplace safety.
• Proxicon Limited (UK, founded in 2015): Another emerging player contributing to the global RTLS landscape.

From 2016 to 2019, companies in the RTLS healthcare market also pursued various growth strategies—both organic and inorganic. These included new product launches, strategic partnerships, and acquisitions. Organic development has played a key role in shaping market dynamics and accelerating company growth. For example, in July 2018, Zebra Technologies Corporation launched two new healthcare barcode printing solutions designed to improve patient and specimen identification at the point of care.

The United States is expected to dominate the North American RTLS for healthcare market over the forecast period. Key growth drivers include the operational advantages of RTLS technology, a surge in industry startups, and the increasing use of smartphones, tablets, and mobile devices, which support wider adoption of RTLS-based solutions.

Strategic Insights: North America RTLS for Healthcare Market

Strategic insights into the North America Real-Time Location Systems (RTLS) for healthcare market offer a comprehensive, data-driven analysis of the industry landscape. This includes an in-depth look at prevailing trends, leading market players, and the unique characteristics of different regional markets. These insights provide actionable guidance for stakeholders—whether investors, manufacturers, or healthcare providers—helping them uncover untapped market segments and craft distinctive value propositions.

By harnessing advanced data analytics, these insights enable industry participants to anticipate emerging shifts in the market and adapt proactively. A forward-looking approach is critical, ensuring long-term positioning and sustained growth in this fast-evolving sector. Ultimately, these strategic insights empower stakeholders to make informed, confident decisions that enhance competitiveness, boost profitability, and support the achievement of key business objectives in the North American RTLS for healthcare market.

Market leaders and key company profiles

  CenTrak

  Impinj, Inc.

  Intelligent InSites

  Aruba (Hewlett Packard Enterprise Development LP)

  Midmark Corporation

  Sanitag

  Sonitor Technologies

  STANLEY Healthcare

  Teletracking Technologies, Inc.

  Zebra Technologies Corp.

North America RTLS for Healthcare Regional Insights

The geographic scope of the North America RTLS for Healthcare refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

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Author’s Bio
Akshay
Senior Market Research Expert at Business Market Insights